Traditionally, women have tended more towards a discerning palate than their male counterparts. Whilst the highly predictable ‘meat and two veg’ might have satisfied the male palate, it is women who ‘spiced’ this dish up by adding creamy sauces, exotic spices and more.
The same goes for beef jerky. Traditionally, this tasty protein filled beef snack, has often been viewed as ‘one for the men’ and perhaps even a food that a lady would not eat (gender-based marketing may be to blame).
We hate to say it, but, they are wrong!
In our latest blog, we share why beef jerky is not just for the male JEEERKS – it’s for the lady JEEERKS too!
Low in fat for the perfect lady snack
As women, we are usually more particular about our diet than men. And with the past assumption that the consumption of beef jerky was often associated with the unhealthy activity of beer drinking, it’s not surprising that we haven’t always been big beef jerky eaters.
But the times, they are a changing …
Why? Because beef jerky is low in fat, making it the perfect lady snack!
And unlike other beef jerky on the market, JEEERKS is not full of preservatives or sugar and we have ditched any artificial additives, allowing the snack’s biggest star, protein, to really shine!
JEEERKS beef jerky products are high in protein, low in carbohydrates and gluten free, made with a classic blend of herbs and spices that give it a rich, full-bodied, classic flavour.
This makes JEEERKS beef jerky the perfect lady snack or addition to her lunch.
JEEERK fine with wine
What women are known for, of course, is our great love affair with wine!
When it comes to paring jerky with libations, the first thought that comes to mind is “BEER.” This is a valid assumption, because beer and jerky do go well together.
What many people don’t realise though, is that beef jerky goes pretty fine with wine too (we can sense your excitement from here).
The trick is to find a combination that not only honours the texture, spice, and smoky taste sensations of the beef jerky, but also brings out the magnificent flavours in the wine too – A fun exercise, wouldn’t you say?
In winter, Merlot is a great red wine to pair with full-flavoured meats - The high acid content of Merlot gives it a wide range of great food-pairing options
Prefer a white or sweet wine? Prosecco, thanks to its effervescence and light fruit notes, pairs well with beef jerky.
Apparently, the rule of thumb to follow is: “Heat needs sweet.” So, if you love your JEEERKS beef jerky hot and spicy, opt for a sweeter wine.
These are just some of the many reasons why JEEERKS beef jerky is for the lady JEEERKS too.
And do you know what? Beef jerky actually turns out to be an almost freakishly female food: Low-fat, high-protein and far more filling than a bag of chips (shh don’t tell the male JEEERKS).
So, what are you waiting for? Get perky! Have some beef jerky!